Custom CRM
Build a custom CRM with relationship mapping, lead qualification, deal tracking, and flexible account conversion workflows.
Prioritize investment relationships with a relationship intelligence CRM for account health, contact engagement, team coverage, and re-engagement reports.
Relationship Intelligence CRM is a relationship intelligence software template for investment teams managing investor, prospect, and portfolio relationships. When contact history and account ownership are spread across individual team members, it becomes difficult to see which relationships are cooling or where coverage depends on a single person. This workspace brings those signals into an account overview to help prioritize the next conversation. Review Strong, Steady, Cooling, and At risk health bands alongside touchpoint trends, last-touch dates, account values, and team coverage. Single-threaded account indicators identify relationships known by only one teammate. At-risk contacts include specific reasons for attention, such as unanswered messages, long periods without contact, or a departure without a mapped successor. Search and filter accounts, then open account and person details to understand the relationship behind the score. The investment relationship management workflow covers limited partners, prospects, portfolio companies, co-investors, and advisors. A watchlist and reports for re-engagement, prospect coverage, and data gaps give investor relations CRM users focused views for reviewing their network. Built with Reflex and Python, it can be adapted to your firm's relationship categories, reporting needs, and existing CRM connections. Explore the preview with example records, then customize the workflow around your firm's data.